About Us

We're a vegan family on a mission! All our house-made recipes are crafted with love and made in Thailand at our owned plant

Our Mission

Our mission is simple: share the "goodness" of delicious plant-based food with the world! We want to make yummy and nutritious vegan options accessible to everyone, encouraging a kinder and more sustainable way of life. We believe food is a way to bring people together, and we're on a mission to cultivate a world where goodness reigns, one delicious bite at a time.

Goodness Plant

Vegan Friendly

Goodness Plant

House-Made Recipe

Goodness Plant

Plant Protein

Goodness Plant

Bold Flavours

Goodness Plant

Trans Fat Free

Goodness Plant

Non-GMO

Goodness Plant

Our Story

The Big Family Leap: Embracing Kindness on a Plate (1995)

Our story at Goodness Plant is like a warm hug, filled with love, family, and a sprinkle of silliness (we can't help it, some of us are natural goofballs!). Back in 1995, our entire family made a joyful leap and embraced a vegan lifestyle. Inspired by the Buddhist principle of compassion (think kindness to all living things!), we wanted our food to reflect that love.

JTip Food Blooms: Spreading the Goodness in Thailand

This love for wholesome, plant-based living sprouted JTip Food, our thriving family business in Thailand. We whip up delicious vegetarian delights that have restaurants and grocers raving (seriously, they keep asking for more!).

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Our Little Sister's Big Dream: Goodness Plant Takes Root

But the goodness couldn't be contained! Our energetic little sister, the true mastermind behind Goodness Plant, witnessed the joy and health benefits of our family meals firsthand. Her dream? To share this "goodness" with the whole wide world! We couldn't agree more. Everyone deserves to experience the vibrant flavors and wholesome kick of plant-based foods.

Just the Beginning: A Garden of Deliciousness Awaits!

So, we're starting with some seriously yummy protein snacks, but this is just the first chapter in our delicious story! We have a whole garden of plant-based treats and goodies waiting to be explored. Buckle up, snack lovers, because Goodness Plant is here to make your taste buds do a happy dance!

Our Values

Our snacks are more than delicious – they're crafted with values we hold dear! Kindness in Every Bite, Family Fun on a Plate, Honest Ingredients, Honest Smiles, and Growing Goodness Together.

We're committed to sustainable practices and a future that's good for you and the planet.

Goodness Plant